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Writer's pictureShannon Peel

Comedy Brand Story of R. Scott Edwards

Updated: Aug 31, 2022

R. Scott Edwards is a Producer/Podcaster at Verbal Ninja Productions. His brand story is about comedy in brand storytelling.


Where do you reside currently?


Sacramento, California



What is your top personal value?


Customer service, whether I am running a club or selling insurance, providing quality customer service really makes a difference. I have found that just listening to your customers is something most people don't do. I make a point of actually listening to my customers, and then re-act properly. That seems to have a positive outcome.


As a Business owner I set customer service standards and Hired/Fired up to 125 people. As a Producer, I have a podcast and put together comedy fundraisers for charities.




What do you do when you aren't working?

I love spending time on my podcast; but as for hobbies, I am a golfer and a scuba diver. So I travel often to Hawaii for both. At Home, my "relaxation" is as a gamer...so I play video games for approx. 1 hr day.





What makes you unique?


As a entertainment producer I have had the pleasure to be "shussed" by Joan Rivers, hung out in front of a movie theater with Steve Martin, had Robin Williams on my stage twice, and had the joy of having Soupy Sales throw a pie in my face!



What do you love about what you do and how do you help others?


What is the number one goal you are trying to achieve in your professional life?

Helping others while having a good time


Share your morning routine or a routine that has helped you become successful

I start every day with a "To-Do" list. My daily goal is to complete the list whatever the distractions.



Do you have a before story where life wasn't great.


I have been Bankrupt twice, very poor, and even had the IRS in my business collecting cash as it came in....I feel behind a little.Despite never having lots of cash; i have been able to create businesses and hire many people.





Was there a catalyst that happened to inspire you to want a better life?


I grew up in the lower middle class, and my folks divorced when i was 10. i had to start working at a young age and helped my Mother all I could. I was out of the house at 15, and started my first company at age 17....always with the knowledge that I was on my own and no one would be supporting or helping my financially.



Who helped you to create the life you have today.


Sadly, I didn't have a mentor. My Dad was gone most the time and I didn't have anyone to look up to; maybe why i have a strong ego and prefer doing things my way (I was fired a lot by others...Ha!)



What things did you try doing that didn't help you create a better life?


I was always looking for the next adventure...that led to wasting lots of money; but interesting stories. Like owning a tourist submarine in Monterey,CA. Lots of fun; but huge financial disaster!





What thing helped you to change and create a better life?

Believing in myself and taking risks. Yes, I failed plenty of times; but I always had fun and whether a loss or a win, I always learned something!



Write a letter of inspiration to those who are where you were before, what do they need to know to help them to keep trying for a better life?


Believe in yourself and when you find your dream job or career...go for it! So many just talk about their dreams; you have to take Walt Disney's advice: "Stop talking about it, start doing it".



Do you have a goal or a vision of the life you want for yourself that you'd like to share with others?


The freedom and financial ability to do exactly what I want, when I want...no stress!



Are you looking for something or someone who can help you get to the next level in your life?


Not really, as mentioned, i depend on "me"; so not searching for guidance...maybe that is a mistake??







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